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Extended Audience Profiles

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Sebastian Kuepers
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Agent Description

The Extended Audience Profiles AI Agent

The Extended Audience Profiles AI Agent creates 15–20,000 word narrative-driven audience intelligence handbooks by orchestrating:

  • GWI's global consumer surveys (50+ markets)
  • Factor168/Ask the Crowd sentiment data
  • Real-time web intelligence

Handbook Deliverables

  • Demographic/psychographic analysis
  • Behavioral insights
  • Persona narratives with day-in-the-life scenarios
  • Barriers/motivations analysis
  • Trend analysis
  • Strategic recommendations

Research Examples

  • "Millennials interested in sustainable fashion"
    • Purchasing barriers, digital behaviors, brand trust, market trends
    • Personas: Conscious Curator, Fashion Explorer
  • "Generation X pension preferences"
    • Retirement planning behaviors, financial confidence
    • Segmented personas, policy implications
  • "Generation Alpha media consumption"
    • Digital native behaviors, platform preferences, AI/VR adoption
    • Creator influence

System Limitations

  • Analysis scope depends on data availability across GWI Spark (50+ markets) and Factor168/Ask the Crowd coverage
  • Extended processing time (45 minutes) due to comprehensive multi-agent orchestration and synthesis
  • Cannot access proprietary internal company data beyond integrated sources
  • Output quality varies with audience definition specificity
  • AI-generated reports without human researcher review

Data Processing

  • No long-term memory or data storage after execution
  • No personal identifiers saved or shared with third parties
  • Uses only anonymized, aggregated data across all sources

3rd Party Data Sources

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Audience
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