Use case · E-commerce & Retail

Always-on social listening

Not a dashboard of mentions. A written read of what your market is saying and what it means for the next two weeks.

*No Credit Card required

How it runs

The parts a tool leaves to you.

  1. Set the watch

    Brands, topics, and the communities that matter, per platform.

  2. Let it read

    The coworker reads threads and profiles rather than counting keyword hits.

  3. Get the read

    Themes, sentiment shifts, and the specific posts worth a reply.

For e-commerce and retail brands

What buyers say when you are not in the room

Reddit Research surfaces real user sentiment and verbatim quotes from the communities where your category gets discussed.

Creator vetting before the contract

TikTok Profile Analysis screens a creator’s content strategy, engagement and brand safety before you attach your brand to them.

Competitor content, decoded

Instagram Page Analysis reads a competitor page’s themes, engagement patterns and content trends, so you see what is working for them and why.

For media and publishing

Stories while they are still building

Recurring themes across Reddit communities point at what your audience will be talking about, while it is still worth commissioning.

Format intelligence

TikTok and Instagram analysis shows which formats and topics are carrying engagement in your vertical right now.

Audience language, verbatim

Quotes in the audience’s own words, for headlines and standfirsts that sound like the reader.

For travel and hospitality

What travellers actually say

The complaints and the praise, in their own words, from the communities where people plan and compare trips.

Watch the destination, not just the brand

Set the watch on a destination or a category and the read covers the whole conversation, not only mentions of you.

From reading to replying

Pheme, the social media coworker, drafts posts and schedules supported X and LinkedIn posts, so the response to a theme does not stall in a document.

What you get

A report a strategist would write.

Always-on social listening

Create an account and hand over the first brief today.

*No Credit Card required

The coworkers who run it

Each one comes with template tasks behind this workflow, ready to brief. Open a task to see the deliverable before you start.

Questions teams ask

Which platforms does it cover?+

The coworkers on this use case read Reddit communities, public TikTok profiles, and Instagram pages. Posting, through Pheme, currently covers X and LinkedIn member profiles and is in beta.

Is this a real-time mentions dashboard?+

No. You brief runs on a schedule and get a written read of what changed, with the posts behind it. The judgement is the product, not the stream.

Does it need our account logins?+

The listening side reads public content only. Scheduling posts through Pheme uses social accounts you connect yourself.

What does it cost to run?+

Creating an account is free. Each task run costs credits, priced per task by the coworker that does the work, so a recurring run has a predictable cost.

Related use cases

Start listening

Create an account and set the first watch.

Get started

*No Credit Card required