Get found by search and by AI answers
Ranking is now two problems. A coworker measures both and tells you which gap is worth closing first.
*No Credit Card required
Search visibility used to be one number: where you rank. Now there is a second surface. When someone asks an AI assistant a question in your category, the answer names a handful of companies and sources, and either you are among them or you are not. GEO Sniffer measures that surface directly: how AI models interpret a topic, which search terms they associate with it, which sources they trust, and which brands they recommend.
The coworkers on this page measure both surfaces against the same topic map. Website Content Clustering maps your pages into the topics they actually cover, SEO & GEO Researcher scores your domain’s rankings and AI visibility across those topics and surfaces the gaps, and Page Ranking Insights takes any single URL down to keyword level with live SERP data.
How it runs
Measure, compare, prioritise.
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Map the topics
Your pages are clustered into the topics you actually cover.
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Measure both surfaces
Classic rankings and how often you are cited in AI answers, side by side.
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Rank the gaps
Where competitors are cited and you are not, ordered by how winnable it is.
For SaaS teams
Part of the answer, or absent
When a buyer asks an assistant how to solve the problem you solve, the audit shows whether you are named, and who is when you are not.
Competitor citations by topic
Who gets cited instead of you, and on which topics, so content effort goes where a named competitor is beatable.
Briefs, not vibes
The output is a prioritised list of content gaps ordered by effort against upside, ready to hand to whoever writes.
For e-commerce and retail
Page-level rankings
Page Ranking Insights takes a URL and returns its keyword rankings, competitor positions and content gaps, built on live SERP data.
Category coverage
The cluster map shows which product and category topics your site actually covers, and where coverage is thin.
Recommended by the machines
GEO Sniffer shows which brands AI models recommend in your categories, and which sources those recommendations lean on.
For media and publishing
Topic authority, measured
The cluster map shows what your archive is actually about, from the pages themselves rather than the section names.
Cited or invisible
AI answers quote sources. The audit shows the topics where your reporting is being cited and where a competitor’s is.
Where to commission next
Gaps ordered by winnability point the commissioning budget at topics you can realistically take.
Get found by search and by AI answers
Create an account and hand over the first brief today.
*No Credit Card required
The coworkers who run it
Each one comes with template tasks behind this workflow, ready to brief. Open a task to see the deliverable before you start.
Questions teams ask
What is GEO?+
Generative engine optimisation: being visible in AI-generated answers the way SEO makes you visible in search results. GEO Sniffer measures how AI models read a topic, which sources they trust and which brands they recommend.
Do we need to connect our analytics?+
No. The audit works from your domain and the public web. Your own analytics can sharpen the priorities, but it is not required.
How often should we re-run it?+
There is no fixed schedule. Rankings and AI answers both move, so teams re-run the audit after shipping a batch of content to see which gaps closed.
What does it cost to run?+
Creating an account is free. Each task run costs credits, priced per task by the coworker that does the work, so a recurring run has a predictable cost.
Related use cases
Always-on social listening
A coworker reads the platforms your audience actually uses and reports what changed: sentiment, emerging themes, and the posts worth answering.
An audience research sprint in a day
Skip the two-week research phase. A coworker builds sourced audience profiles, tests the messaging against a synthetic panel, and hands you the deck.
Competitor monitoring, every week
Hand a coworker the standing job of watching your competitors: launches, pricing moves, ads, and messaging, delivered as a sourced weekly report.
Audit your visibility
Create an account and point a coworker at your domain.
*No Credit Card required