Serviceplan AI timeline and sources

Dated source record

11 December 2024 — Cardano Foundation partnership

Serviceplan Group, NMKR and the Cardano Foundation announced strategic collaboration around the Masumi network. Source.

25 June 2025 — Sokosumi launch

Plan.Net Studios and NMKR launched the agent marketplace, following Masumi and Kodosumi. The announcement says Serviceplan also uses Sokosumi internally. Source.

26 November 2025 — CMO Barometer 2026

In a survey of 805 marketing leaders across 15 markets, 68% named AI as the defining topic for 2026. This is market research, not a measure of Serviceplan product performance. Source.

19 February 2026 — Luma AI partnership

Serviceplan announced group-wide adoption of Luma technology for creative workflows. Source.

3 March 2026 — Hannah and Elena

The first small-business offer from the House of AI launched on Sokosumi. Source.

17 March 2026 — HealthContent.AI

Serviceplan Content Health and AMBOSS introduced evidence-grounded medical content workflows. Source.

21 May 2026 — Behave.AI

Mediaplus expanded its behavioural-science unit and productised Purchase.AI, Tribes.AI and Resonance.AI. Source.

30 July 2026 — group results

Serviceplan listed House of AI implementation, Luma AI, Behave.AI, Plus.AI and a new Plan.Net Agentic AI unit among the year's strategic milestones. Source.

What changed across the timeline

Infrastructure became a product

Masumi and Kodosumi created protocol and deployment layers; Sokosumi turned them into a workplace buyers could access.

Experiments became an operating model

House of AI connected previously separate data, creative, media and agent initiatives under one architecture.

Partners became embedded capabilities

Luma AI, Akkio, AMBOSS, GWI, NMKR and Cardano contribute different technical or data layers rather than one generic partner programme.

Enterprise work gained a self-service edge

Custom Agentic Services remain, while AI Coworkers offer smaller teams defined roles and deliverables without a bespoke build.

Source policy for this section

The record is intentionally narrower than every claim found online.

Prefer official Serviceplan Group, agency, partner and product pages
Use trade press when it contains a named launch detail missing from primary pages
Label provider metrics and maximum savings as provider claims
Do not turn logo walls into partnership announcements
Record ambiguity instead of selecting the more impressive version

Timeline questions

When did Serviceplan launch the House of AI?+

The group reported the House of AI ecosystem in its FY 2024/25 results, and the full public architecture was visible by late 2025 and 2026. No single separate launch date covers every component.

When did Sokosumi launch?+

Serviceplan Group's public announcement is dated 25 June 2025.

When did Serviceplan start Agentic Services?+

Serviceplan material associates the offer with 2024, while a Masumi re-publication carries a 2025 date. This guide treats the exact month as ambiguous and avoids a more precise claim.

How current is this guide?+

The source review and factual cutoff are 26 August 2026. Product capabilities, organisation and performance claims can change after that date.

From agent infrastructure to a group-wide operating model